Contract renewal process best practices for business

The contract period is one of the most critical provisions in any agreement.

While some contracts remain in place indefinitely, others have a strict expiration date.

Renewing contracts allows businesses to extend commercial relationships, renegotiate terms, and address changes in a timely manner.

Auto-renewal can ensure your contract renewal process goes smoothly, avoiding delays in the provision of goods and services (and associated financial impacts). But it requires a proper workflow.

Read on to learn about the contract renewal process.

Key takeaways

What is contract renewal?

When a contract is set to expire, the initial term of the contract can be renewed (or extended) to keep the contract in force.

Contract renewal ensures continuity of the contractual relationship between parties. It can happen:

When renewing a contract, parties may either continue with the terms of the existing contract or negotiate amendments.

How can I know when my contract will expire?

There’s no hard-and-fast rule for where information appears about when a contract expires.

Commercial contracts, like non-disclosure agreements and equipment rental agreements, typically define the length of the contract’s terms in a section called DURATION OF TERMS. Simple contracts may state their duration at the very beginning.

Here’s an example of a contract renewal clause from our copyright license agreement template:

This Agreement will commence on [date] (the “Effective Date”) and continue until [date] (the “Termination Date”) or until either party provides written notice of termination to the other party with a [number of days] notice.

Copyright License Agreement Template

Used 7328 times

Use this Copyright License Agreement to authorize others to use your intellectual property.

In this example, the renewal clause is placed directly under the identification clause and in the same paragraph as the governing law clause.

Typically, a contract will stipulate a renewal notice period. Some US states require businesses to notify clients of contract renewal (usually 30 days in advance). Other states, like Indiana and Idaho, require no renewal notice period.

At PandaDoc, we give a renewal notice period of 90 days in order to be proactive and ensure smooth engagement with our customers.

PandaDoc renewal notice period infographic

What’s the difference between renewing and extending a contract?

The terms renewal and extension are often used interchangeably, but contract extension is different from contract renewal. In fact, in a case decided before the Tennessee Supreme Court 1 , ambiguity as to whether the terms renew and renewal within a contract referred to an extension had real financial consequences.

The justices decided that BSG did not owe residual fees to Check Velocity on the grounds that a contract between the companies signed in 2006 was not a renewal of the original contract signed in 2004.

While contract renewals present the opportunity to improve existing contracts and meet the goals of contract stakeholders, extensions simply extend the existing terms of the contract, without the need to create a new agreement.

Contract extension is a good idea if an agreement governs a specific, term-limited project that needs more time to be completed.

Contract renewal is a good idea if companies are satisfied with the current business relationship and want to continue working together for another fixed period of time. For example, a contract may be renewed annually.

Keep up the pace by optimizing your contract workflow

Customize, negotiate, and eSign complex contracts with ease. Request a demo to learn how.

Contract

How can businesses renew contracts?

The contract renewal process extends the validity of a contractual relationship that would otherwise expire.

The manual contract renewal process usually looks like this:

Contract renewal process

  1. Initial notification: One party notifies the other of the upcoming contract expiration.
  2. Evaluating terms: Both parties review existing contract terms and obligations.
  3. Negotiation: If needed, the parties agree on new terms or changes to existing terms.
  4. Drafting a new contract: Once both parties come to an agreement, they draft a new contract, keeping the previous terms or making changes.
  5. Signing the contract: Parties sign the contract, making it legally valid.

A contract can be renewed manually (with or without the assistance of contract automation tools) or entirely automatically according to renewal provisions in the contract itself.

Each approach has its advantages, though in most cases, automatic renewal is the better option.

Why consider manual contract renewal?

Traditional manual contract renewal relies on emails, spreadsheets, and decentralized contract databases.

Thankfully, contract management software can help you automate parts of the renewal process — for example, reviewing large volumes of contracts with different expiration dates and terms.

Manual contract renewal can sometimes be beneficial, as it can result in:

1. Strong business relationships

If you maintain business relationships by discussing agreement terms annually, you likely won’t have to look for new partners and spend time on procurement.

Plus, old customers are more likely to negotiate and offer more favorable contract terms than new partners.

2. Contract lifecycle management

Setting up contract management processes and a contract repository (often with the help of contract management software) is an essential part of any contracting process but is critical when manually renewing contracts.

According to the Aberdeen Group, businesses that have strong contract management processes are:

3. Finding renewal opportunities

During a manual renewal process, you may find opportunities for improvement.

For example, if your sales team has made billing-related changes, you may want to renegotiate how clients pay their invoices.

If you do choose to review contracts manually, understand that you must have a solid process in place to achieve scalable success.

Why is auto-renewal best in most cases?

Business owners can benefit from contracts that auto-renew in various ways:

No business interruptions

Automatic renewal provisions mean parties can continue providing and receiving goods and services without interruption.

Less negotiation

If you’re happy with the current terms of your existing contracts, there’s no need to renegotiate them.

You can simply allow them to automatically renew.

Guaranteed revenue

Manual renewal leaves you open to business interruptions and possible revenue losses if a contract expires before you agree on renewal terms.

When your contracts renew automatically, you’re guaranteed continual revenue without relying on your sales team.

Easier forecasting

With automatic contract renewal, your team can reliably forecast revenue from loyal clients because they won’t have to worry about contract termination.

Less time and hassle

When contracts renew automatically, you don’t need to spend time reviewing existing contracts and signing additional documents.

Do I receive a new contract after renewal?

In most cases, you will receive a new contract after renewal.

For example, a mobile provider will auto-renew your cell phone contract if you pay month to month.

When this happens, even if the costs and terms of service stay the same, a new contract is created.

Bonus tip

Keep in mind that non-renewal isn’t the same as contract termination. When a contract is not renewed, it expires. A contract is terminated when it is ended prematurely.

Risks of contract renewal

Whether contracts are renewed manually or automatically, every contract renewal process involves risk management.

Renewing a contract comes with these risks:

Managing and mitigating contract renewal risks involves detailed planning and preparation, an established contract management system, and effective communication with customers.

See also

10 tips for an effective contract management workflow

A well-designed contract workflow is the best way to prepare for contract renewal and find renewal opportunities.

Here are some best practices to make your contract renewal strategy effective.

1. Don’t put off a contract review until it’s time to renew

Don’t put your renewal process on the back burner or you could miss out on opportunities to negotiate new terms.

In 2023, PandaDoc users relied on the auto reminders feature for 163,572 more agreements than in 2022.

Getting timely renewal reminders for all your contracts helps you avoid being locked into contracts with unfavorable terms and ensures you are ready to suggest changes when the time arrives.

PandaDoc document renewals dashboard

2. Have a library of contract templates and terms

Start by categorizing contracts based on their type (service agreements, vendor contracts, employment agreements, etc.).

Develop standardized templates for each contract type and regularly review and update these templates to reflect changes in laws, regulations, and industry standards.

You can rely on software like PandaDoc to store templates so they are easy to find and use.

When maintaining templates, ensure flexibility by accounting for adding or removing clauses or sections based on specific contract requirements.

3. Communicate with your partners and employees

In addition to negotiating with your business partners, don’t forget to speak to your employees during the contract renewal process.

Your employees interact with your customers daily and may be able to offer unique insights on how to improve your processes or your relationships with partners.

4. Consult with a legal team to improve your contracts

Contract management comes with a lot of legal red tape.

You need to follow contract law, include the essential elements of a contract, and avoid vitiating factors that could make your contracts invalid.

Keeping an attorney on retainer isn’t cost-effective for most small businesses, but you can pay a contract lawyer hourly to review existing documents to ensure they protect you and your clients.

You can also use PandaDoc to track changes and include those responsible for approval in the workflow.

When reviewing modifications to an existing template, tracking changes may save time for an attorney or legal team.

Screenshot of how track changes and collaboration look in PandaDoc dashboard

5. Automate data collection and tracking

Collecting and monitoring data is increasingly important to support business growth and monitor contract performance.

Companies use customer relationship management (CRM) or sales pipeline software to automatically track important metrics such as lead time and cost per acquisition.

These are some tips on how you can automate contract-related data collection and tracking:

6. Share contracts securely

Securing a contract means preventing others from seeing it, manipulating it, or sending it to people who shouldn’t have access.

It’s common for clients and business owners to send contracts by email, but this is actually one of the least secure methods of transmitting information.

One way to ensure that no one gains access to your files is by using the PandaDoc eSignature tool, which allows you to send documents via an encrypted channel and only allows access to authorized parties.

Want to streamline your contract management process?

Try PandaDoc eSignature and contract management tools.

Contract

7. Build a contract repository

Consider using a contract repository to have a bird’s-eye view of all contracts, including details like terms, dates, and obligations for each agreement.

A contract repository helps you securely store data, enables automated document version tracking, allows instant document access, and automates several steps in the contract lifecycle, from creation to renewal.

This is what a contract repository looks like in PandaDoc:

Screenshot of how a contract repository looks like in PandaDoc

8. Hold monthly/yearly reviews

Irrespective of contract renewal dates, consider holding either monthly or yearly contract reviews.

This helps you decide in advance whether you would like to review a contract and, if yes, what changes have to be made before the renewal date.

9. Standardize the process

Have a standardized procedure for contract renewals.

This could be especially useful in cases where the person responsible for renewals leaves on vacation and contract due dates are approaching.

You can write our detailed steps for your company’s contract renewal process, create a Loom video to share details, and keep all contract templates in one place for convenience.

10. Assign roles

When various parties are involved in the contract renewal process, make sure everyone knows what tasks they are responsible for.

If you don’t want to turn contract renewal into a brainstorming session, consider assigning specialists responsible for:

Streamline contract renewal with PandaDoc

We’ve just looked at how you can develop the best contract renewal workflow.

Contract renewal management is necessary to:

As contract creation, e-signing, and contract management software, PandaDoc acts as a digital repository for all your contracts and simplifies your contract management workflow.

The platform’s contract renewal automation functionality allows you to streamline contract lifecycle management by keeping track of upcoming expiration dates and sending notifications to responsible parties.

You can also include automatic renewal provisions in your contracts to avoid the hassles of manual renewal and ensure there are no interruptions to your business relationships.

References
Disclaimer

PandDoc is not a law firm, or a substitute for an attorney or law firm. This page is not intended to and does not provide legal advice. Should you have legal questions on the validity of e-signatures or digital signatures and the enforceability thereof, please consult with an attorney or law firm. Use of PandaDocs services are governed by our Terms of Use and Privacy Policy.

Originally published June 6, 2022, updated July 17, 2024

Olga Asheychik Senior Web Analytics Manager at PandaDoc

Olga is a Senior Web Analytics Manager at PandaDoc who has been working in the Digital Marketing field for the past 15 years. Olga had roles driving marketing campaigns in document automation, contracts, invoices, and agreements. In her daily life, she is a big fan of traveling and connecting with new people.

Like the article? Share it with your friends!

Related articles

All you need to know about contract administration in four questions

How to negotiate a contract like a boss

How to amend a contract after signing

Join 100,000+ business leaders

Subscribe to get our most-popular proposal eBook and more top revenue content to help you send docs faster.